Candy corner free essay sample

The first Candy Corner was opened in 1996 in Makati by Ricardo and Rosemarie Andres. With its success the second branch was opened in SM Megamall a year later. By 1999, Candy Corner already had 12 outlets. After one year the coupler got into franchising. Today, they have more than 50 outlets, almost half of which are franchise. Candy Corner is the first retail outlet in the Philippines to combine traditional packaged and novelty confectionery with the concept of customers’ choosing and combining their own selection of sweets. The first Candy Corner store in Glorietta 2 was opened in October 1996. The business grew most during the economic turmoil of 1997 and 1998 with growths of over 300% both in volume and sales. Now, with over 16 years experience in the confectionery retail trade, we are proud to have a total of 85 outlets nationwide, of which 77 are company-owned. We aim to promote the experience of fun by providing exciting and unique candies to everyone. We will write a custom essay sample on Candy corner or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Thus, the company has focused its efforts and resources in research and development, especially in its merchandising department. We currently offer over 300 varieties of confectionery to our customers, including some of the world-renowned brands in the industry. Some of the major brands we carry are Wonka, Jelly Belly; the world’s number one gourmet jelly bean, Russel Stover; number one sugar-free confectionary in the U.S. and the classic, but delicious Roca products from Brown and Hailey. Candy Corner’s growth and expertise in management is evidenced by its continuous expansion. The latest additions to the Candy Corner line-up are new in SM Taytay and SM Muntinlupa. Candy Corner free essay sample Candy Corner is the first retail outlet in the Philippines to combine traditional packaged and novelty confectionery with the concept of customers choosing and combining their own selection of sweets. The first Candy Corner store in Glorietta 2 was opened in October 1996. The business grew most during the economic turmoil of 1997 and 1998 with growths of over 300% both in volume and sales. Now, with over 11 years’ experience in the confectionery retail trade, we are proud to have a total of 77 outlets nationwide, of which 49 are company-owned. We aim to promote the experience of fun by providing exciting and unique candies to everyone. Thus, the company has focused its efforts and resources in research and development, especially in its merchandising department. We currently offer over 300 varieties of confectionery to our customers, including some of the world-renowned brands in the industry. The latest addition to our roster of products is Jelly Belly, the world’s number 1 gourmet jelly bean, and Americas Original Dubble Bubble. We will write a custom essay sample on Candy Corner or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Candy Corner’s growth and expertise in management is evidenced by its continuous expansion. The latest additions to the Candy Corner line-up are new in SM Taytay and SM Muntinlupa. Aside from the Candy Corner brand, we have also expanded our market reach and again introduced new and exciting store concepts such as Buzzy Bees Cafe, Nuts about Candy, Snak Shack, Good to Go and Cacao. With our strength in sourcing worldwide and the privilege of getting very prime locations in most malls, the Candy Corner Group remains to be the premier source of confectionery for people ages 3 to 50.